Digital Boom l The Middle East Marketing & Advertising News

Apps

The 5 Best URL Shorteners 2020

Staff Writer - Feb 20, 2020 at 3:23 PM

A URL Shortener is a technique in which a URL may be made shorter in length and still redirect to the original long page. Most URL Shorteners are...

News

Dubai to benefit from 1M+ hotel room nights amid major business event wins

Staff Writer - Feb 9, 2020 at 1:45 PM

Dubai Business Events (DBE), the city’s official convention bureau, recorded a total of 301 successful bids for meetings, conferences, and incentives in 2019. Set...

News

Orascom CEO Khaled Bichara Killed in Car Crash

Ahmed Maher - Jan 31, 2020 at 11:07 AM

Orascom Development CEO Khaled Bichara, 48, was killed Friday in a car crash in Giza, Egypt. Bichara, a father of two, was driving on Remaya...

News

Saudi Telecom ‘STC’ reaches a deal with Vodafone Group to acquire...

Ahmed Maher - Jan 29, 2020 at 11:48 AM

Saudi Telecom Company (STC) has reached a deal with Vodafone Group to acquire its stake in Vodafone Egypt. Vodafone has informed the local authorities...

MENA

Manchester City Launches TV Channel in UAE

Staff Writer - Jan 24, 2020 at 10:54 AM

Manchester City has launched CITY+, a brand-new content subscription, which is now available across all Manchester City digital platforms - mancity.com, Man City app...

MENA

JLL appoints Dana Salbak as Head of Research for the MENA...

Staff Writer - Jan 20, 2020 at 8:58 PM

JLL, one of the world’s leading real estate investment and advisory firms, has appointed Dana Salbak as the Head of Research for the MENA...

News

DAE signs new US$300 million 4-year unsecured term loan

Lina Gilani - Jan 20, 2020 at 8:36 PM

Dubai Aerospace Enterprise (DAE) Ltd. announced today that it has signed a US$300 million 4-year unsecured term loan with China Construction Bank (DIFC Branch)...

MENA

TikTok Assigns Egyptian Agency ‘Green Mind’ To Manage Its MENA’s YouTube...

Staff Writer - Jan 11, 2020 at 12:51 PM

TikTok has appointed Egyptian agency "Green Mind" to manage its YouTube channel in the Middle East and North Africa region. Green Mind will be also...

Entertainment

‘The Mandalorian’ finale proved the series really is that good

Staff Writer - Dec 28, 2019 at 12:30 PM

"The Mandalorian" season 1 finale is out and, boy, does it give viewers of the Disney+ series something to saber until it returns. Whether you've...

Marketing

How To

How to build a social media marketing strategy in...

Ahmed Maher - Jan 7, 2020 at 11:28 AM

While every company strives to develop quality products and...

Tools

Advertising

Facebook drives OSN online sales up 6 times

Staff Writer - Jan 30, 2019 at 3:12 PM

The Middle Eastern TV operator, OSN saw online sales...

Startups

Unlocking Potential Unicorns in MENA’s Mystery Land

Staff Writer - Dec 20, 2019 at 12:33 PM

Aside from the never-ending ancient archeological discoveries, Egypt is one of the fastest growing startup ecosystems in MENA. A Magnitt report ranks the country...

Creative Work

Creative

Good People, Kijamii partner to form ‘GP&K’ digital driven...

Staff Writer - Sep 10, 2019 at 1:32 PM

Good People, the region’s leading creative production house, joined...

Apps

Eventtus, MENA’s Leading Event-Tech Company, to Open Office in...

Staff Writer - Aug 29, 2019 at 3:52 PM

Today, Eventtus, the leading event-tech company, announces that it's...

E-Commerce

Business

Top Six Digital Supplies that Businesses Should Order

Staff Writer - Feb 16, 2019 at 12:10 PM

Businesses are currently operating in an era where digital...

How To Do Stuff

How To

Efficient Marketing Tools to Create Viral Campaigns Rapidly

Staff Writer - Nov 18, 2019 at 9:15 PM

Marketing has always been a subtle companion of trade...

People Moves

News

Nile Radio Productions’ Ex-Digital Marketing Guru Omar Shoeb Joins...

Ahmed Maher - Mar 3, 2019 at 9:24 PM

The man behind Nile Radio Productions’ digital transformation, Omar...

Reports

News

Tidbits from 2018 State of Social Video Report ‘Egypt...

Staff Writer - Apr 12, 2019 at 8:51 PM

We analyzed over 43,000 videos generating over 7 billion...

News

Gemini Enterprises Africa and RiseUp LLC join forces for Pyramids Plateau until 2022

Nayrouz Talaat - Dec 9, 2019 at 12:29 AM

Gemini Enterprises Africa, part of Orascom Group, and RiseUp LLC, the MENA region’s connector of startups to local and global resources, on Saturday signed...

Events

RiseUp kicks off its 7th edition at AUC New Cairo Campus

Nayrouz Talaat - Dec 6, 2019 at 10:50 PM

RiseUp Summit 2019, MENA’s leading entrepreneurship event, kicked off Thursday at the American University in Cairo (AUC) New Cairo Campus, with deep dives into...

MENA

Silicon Valley’s Tribal Credit Raises $5.5M in Seed Funding to Bank Startups

Staff Writer - Dec 5, 2019 at 8:44 PM

Tribal Credit closed a $5.5 million Seed round led by BECO Capital and Global Ventures to bank startups in emerging markets and help them...

News

Macy’s, Kohl’s Cyber Monday 2019 Deals On Xbox One, Fitbit And Nike

Editor - Dec 2, 2019 at 9:47 PM

Major retailers Macy's and Kohl's have continued their sales on Cyber Monday, offering slashed prices in various departments including women's, men's and children's clothing,...

Startups

A15 doubles down on Intouch.com investment to redefine retail experiences for MENA shoppers

Staff Writer - Dec 1, 2019 at 7:12 PM

The leading tech investor A15 has capitalized on its investment in Ireland-based retail personalization platform Intouch by doubling down on its initial investment into...

Events

RiseUp selects 15 regional startup finalists for ‘Pitch by the Pyramids’

Nayrouz Talaat - Nov 23, 2019 at 9:05 PM

RiseUp has completed its selection of 15 startups from seven cities across the Middle East and North Africa to pitch at Egypt’s first multi-stage,...

MENA

‘Boost with Facebook’ partners with RiseUp to bring digital skills training to Egyptian startups

Nayrouz Talaat - Nov 13, 2019 at 4:56 PM

Facebook announced on Tuesday its partnership with RiseUp to bring ‘Boost with Facebook’, its global program designed to help small businesses grow and to...

MENA

British Council reports high demand for ‘Primary Plus’ its English courses for children in Egypt

Staff Writer - Nov 10, 2019 at 2:38 PM

British Council, the United Kingdom’s international organisation for educational opportunities and cultural relations, says demand for Primary Plus—its English course for children aged 6-11...

Celebrities

Brad Pitt Chases Stars in AD Astra – Review

Leila Reedi - Oct 26, 2019 at 9:29 AM

Are there other life forms in space or is it just vast darkness? Space may never be fully discovered but the $80 million sci-fi...

MENA

Amman-based POSRocket Takes Cash Registers to the Cloud

Staff Writer - Oct 22, 2019 at 4:47 PM

The global cloud-based market is forecasted to nearly double from US $29.9 billion in 2019 to US $58.9 billion by 2024 driven by a rise...

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MENAStaff Writer - Oct 20, 2019 at 9:41 PM

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